Wednesday, 4 November 2009

.........and relax!


After what has felt like the most hectic week ever in the WarbyGK office it is time to relax things a little bit, and re-focus on the ambitions before the launch of the Legend goalie gloves. I am hopeful that most of you have now viewed the Legend pages on the WarbyGK site, and I have to say that I have lost hours so far just spinning and zooming.......it can't be just me that finds them ridiculously addictive, surely?!

As a business in an ever growing competitive market we are always looking for wys to be unique, though not for the sake of it, but to evolve - both as a brand but also as individuals. A lot of our growth and progression happens away from the public eye, as we create new ideas or systems within the office which are all designed to facilitate our organic growth, and organically is the key to our business plan. There is little point in growing too fast, too soon and seeing it all crumble around us, so we are extremely conscious of our development and this has meant that at times we've all had to learn new things to acomodate the expansion and in all honest, it's great! I've gone from a life of getting muddy on the training pitch to understanding terms like ROI, SEO, Due Diligence amongst others in a matter of months, and I personally feel better for it! I smiled when I heard about Kenny applying to BBC's Dragons Den business programme as we toyed with the idea for the last series before deciding that I may be too "head strong" for the inquisitive Dragons! It could have made a great programme though as my mouth often kicks in LONG before my brain, and I regularly receive "that look" from the wife when we're in public situations so perhaps it's best that we decided not to!

We can again now focus on the boxes of samples we've received, and head towards making a decision for 10/11's range. So as not to give too much away I'm happy to upload just ONE picture of a design (blank, uncoloured, undeveloped sample) just so that you can see the early workings of glove creation. There is every chance at this stage that we'll not be using this design but for all you goalkeeper glove freaks there's a small preview at the top of this article......

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